Editorial Article published by El Economista

By: Alberto Abel, Marketing Director at ODILO

We live in an era where each generation has learned differently depending on the technology they have encountered. My father discovered the internet at 40, smartphones at 50, Blockchain and cryptocurrencies at 60, and now AI at 65. His learning has been different from mine: I accessed Wikipedia in high school, learned finance with apps in my twenties, and now, in my thirties, I use ChatGPT to search for ideas and build new concepts.

As a professional in an edtech company, I have seen how AI is changing the educational paradigm. This new technology allows us to manage millions of content to provide learning itineraries and experiences adjusted to the level and interest of each person, whether child, teenager, or adult, and, even more importantly, to adapt to their learning rituals: If you like to learn effective communication by watching videos, AI makes it easy for you. Do you prefer to learn languages while doing everyday tasks? ‘Here are the best courses’. AI applications open up a new scenario where everyone can learn how and when they want, shaping an unlimited learning ecosystem to every need and style. 

However, for AI to be as fruitful as possible in this sense, several significant challenges must be addressed. First, the quality and reliability of content are essential. More is needed to access a vast amount of information; ensuring that it is accurate and beneficial to your interests is crucial. 

In addition, we must ensure that personalization is balanced with privacy. AI can adapt learning on an individual basis, but this involves managing a considerable amount of personal data. Thus, safeguards must be put in place to ensure that this information is handled responsibly and transparently.

What has become clear is that AI has revolutionized the educational landscape, challenging the previously established and transforming educational relationships. It has opened the doors to more active and self-directed learning, where each person can chart his or her own path. Therefore, focusing on these challenges, the debate should be something other than technology, yes or no, for training. Now the questions are: What will my child find when he/she is my age? Am I giving him/her the necessary tools by integrating technology into his/her learning ritual?